MEET THE FOUNDER & CEO

David Bellis

David is the Founder and Operator of Asset Performance Institute (API). He is a Certified Strength and Conditioning Specialist and Combat Veteran who served over multiple deployments in support of Operation Enduring Freedom, Afghanistan (2008-2012). Post military career, he spent many years in Business Development working to help companies solve complex problems. With his additional background in marketing and exercise science, he turned his experiences and expertise to coaching and education.

David founded API to help serve those who serve us. With the dynamic world we live in, he believes that our communities need to support our heroes and ensure they are receiving the best training for physical fitness, nutrition, sleep, and mindfulness so they can be their best selves and perform when called upon.

Notable trainees and accomplishments:

Contractor and Coach for the United States Army Holistic Health and Fitness (H2F) program
Helped to install first implementation of the H2F program for the 101st Airborne Division (Air Assault)
The first Human Performance Coach in H2F program history to deploy TDY and train troops overseas (Estonia and Germany)
Implemented programs for the 2-506th Infantry Regiment, 3rd Brigade Combat Team, 101st Airborne Division (Air Assault) – 550+ soldiers
Individualized one-on-one coaching for numerous infantry officers to prepare for, and ultimately pass, the Range Assessment and Selection Program. Officers are currently serving at 75th Ranger Regiment
Currently serves as a provider for Warriors’ Ascent, a Kansas City based non-profit for Veterans and First Responders battling PTSD
Denver Police - Individualized training and consultation installed for an active officer
Fire and EMS in western KS (Newton and surrounding areas) - Individualized training and consultation
Former Special Forces (Green Berets), Apache helicopter pilots, and Rangers -Individualized training and consultation
Coached D1 Football Power Five level athletes, high school and collegiate track runners, professional fighters, and more

David has a Bachelor of Business and a Bachelor of Science from The University of Kansas. He is a Certified Strength and Conditioning Contact Section with FormSpecialist with National Strength and Conditioning Association.

Asset

Performance

Institute

At API we strive everyday to help build Resilient, Fit, Reliable professionals. Our motto, Be An Asset, Not a Liability. We provide health & resiliency programs to tactical and essential professionals (Police, Fire & EMT, Military, Nurses, and Corrections).

Our goal is to educate and empower those individuals with science backed knowledge in Exercise Science, Sleep, Nutrition, and Mental Health tools. We look to reduce injuries and the cost that come with them, while strengthening these professionals and improving their overall health and quality of life (on and off the job). Implementation of our programs can result in cost saving from medical expenses, improved job readiness, and decreased man hour issues.

We create custom plans to meet Specific Demands! Through thoughtful analysis, we create a program that meets your demands and helps to enhance a culture that is resilient.

Credibility: We believe actions speak louder than words, and results are the product of actions. We deliver at the highest level.
Authority: What we do is backed by science and proven by action. We hold the standard.
Benefit: The ROI of our programs are monumental; for people, departments, and agencies. Physically and Monetarily! API also offers professional strength & conditioning programs directly to these professionals (and any community member) via our state of the art App.

TESTIMONIALS

What others are saying!

"The man for the job"

"As a first responder, being in shape is very important. When I was stone walled by my own stubbornness, repeating the same workouts week after week with no signs of progress, I knew I needed a change. Dave was the man for the job! After hearing about his background, and what he was willing to offer through his program, I joined. The man knows what he is doing and won't let you down."

Jake O. - U.S. Navy Veteran and Denver Police Officer

"Leads by example. I couldn't have done it without the program"

"Coach Bellis is practiced expert at developing tailored programs for both groups and individuals. He brings legitimate experience as a tactical athlete himself and develops his athletes through teaching. Dave leads by example to create more informed and better trained tactical athletes. Personally, he took me from a pulled hamstring to a 36 minute 5 mile in six weeks."

B.M. - US Army Ranger,

1st Battalion, 75th Ranger Regiment

"Highly recommend this"

"I was stuck with my weight loss and had tried a variety of options and nothing seemed to work. That’s when I decided to try Asset Performance Institute (API) app. API enhanced my workout options and provided tips to increase my strength and endurance. With the help of API, I was able to achieve my weight loss goals. Additionally, I am sleeping better, have more energy, enthusiasm, endurance, and cognitive ability since using API. It worked for me and helped me get on track with my fitness goals and I highly recommend it for others looking to achieve fitness related goals."

Kerry Steuart - President of MYKC and Owner of LiveBliss

"A true professional and all around great guy!"

"Coach Dave tailor made me an incredible training plan that resulted in shaving seven minutes from my 5-mile time and prepared me to be a top physical performer at Ranger Selection and Assessment. Dave is a true professional and all around great guy!"

Joe M. - 75th Ranger Regiment

"Committed to excellence in everything he does"

"I have known Dave for over 13 years, and I can sincerely say that he is one of the most dedicated dudes that I have ever met. Towards the beginning of our careers, under the tutelage of Dave, I went from only being able to do 6 dead hang pull-ups to winning a San Diego military pull-up competition at 27. Dave is committed to excellence in everything that he does. If you are looking to take your professional or personal fitness to the next level, then I would challenge you to take advantage of the knowledge Dave has put into his program.."